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Produce More Sales from your Email Promotions - Part 2

Do sales come from your ezine regularly? How many well-written articles do you submit per week to Online ezines? How often do you send thank you's and follow up messages to your different email groups?

If you answered not many, then you need to re-evaluate. The answer to online success is the same as traditional success--promotion, promotion, promotion.

Use these easy ways to boost online credibility and sales:

3. Send Follow up Messages to your Customers, Subscribers and Customers

Do you keep email lists by category such as subscribers, potential clients, customers, or teleclass participants?

Talking with many small business people, I discovered many only keep one list, primarily subscribers. While giving my subscribers information once a month, I make it a point to connect with many other groups. Each month or so, I send them some free information, sometimes with a sales message, sometimes not.

How often do you follow up?

The people who hear from you over time develop trust in you. Once they trust you, they are more likely to buy from you than new contacts.

Keep a file of your loyal customers, your potential clients, your subscribers, your teleclass participants, and ePublishers.

To each of these, send a different, targeted follow up email. Send a "thank you" message offering a freebie. To my loyal customers I offered a free question answered by email.

In the same email, I followed with "Ways to Benefit and Succeed with the Book Coach." These included a free subscription to my ezine, a free teleclass on book writing and promotion, or an introductory coaching price. It's best to make one offer at a time.

Recycle those articles you post online. Give them away as free reports to your potential clients. No cost to you and they take very little time. When a publisher asks me for a longer article, it's easy because I have several versions of each article I write.

Put your online promotion groups in a buying mode. Make an irresistible offer that is real. Give them one or two free bonus reports they want. Caution: It's a turn off when the free bonus reports are worth more than the major package being sold. I just noticed one--the book was $39.95--the free bonuses were supposedly worth $500. That certainly doesn't speak truth.

For an eBook of 30-75 pages packed with how-to's and resources, offer two free bonus reports taken from your article files or book excerpts. These can be 3-7 pages.

4. Display your product or service's benefits clearly.

What do you do when you see in the subject line "Book announcement" or "Book Signing" or "Teleclass Marathon?" What motivates you to want to open that email? Even targeted ezine subscribers are likely to only open 50% of your emails.

Why not give your email lists a reason to open more? Give your potential buyer a picture of how their life would look after using your expertise. Write ad copy that appeals to their emotions, so they feel they must buy now.

5. Place your signature file at the bottom of every email you send.

Entrepreneurs who are new to the Internet may just sign their name at the bottom of their email. It's time to learn that this signature file is your great sales force. Subtle, but effective, what you put into those 4-7 lines is so important. Include your name and title, then what you do for your audience. For instance, "Helps small business people manifest their book and Web dreams." Include one free offer, possibly your ezine. Name your ezine and sweeten the pot with another freebie such as a free report for new subscribers. Include your Web and email address and your local phone number, so people outside the U.S. can contact you easily.

Don't disappoint yourself by dropping the ball and not letting people know about you and your products and services. Your customers and clients are waiting for your message.

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com

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In The News:

Tracking the progress of the third party testing we at PES are coordinating along with U-Plug Products LLC, of their 2 kW U-Plug magnet motor that is a 24"x6" portable cylinder weighing 20 pounds, expected to cost 2,000 USD. We want to run it three times longer (21 hours) than what the best batteries available could provide. (PESWiki; February-April 2016)
Pre-launch video announces a new LENR website coming March 1, 2016 at http://LookingForHeat.com The video is very well done as an entertaining piece that hopefully will go viral. (Free Energy Blog; February 21, 2016)
It's not easy to find a qualified testing agency that is also willing to sign off on something that appears to defy our existing understanding of the laws of physics. U-Plug has agreed to allow for a group of us scientists, including at least 3 PhDs to go test their unit and publish our report. (PESN; February 20, 2016)
So that this is quite clear, this is a test on a Regular Torch. NOT the ELFE flashlight. This is to compare them. 2 x NiMH AA 1.2v Battery's in a Regular Torch with a Halogen Bulb. Load is 2.8v and 0.85amps. (PESN; February 17, 2016)
Video explains the scientific principles behind how the ELFE flashlight harnesses endless free energy from the environment (Earth's magnetic field), which works better in some regions than others. It also shows the insides the torch. Uses the word "antennae," as one of the components. (PESN; February 14, 2016)
"The OPhone contains a capacitor that directly powers our phone. During extensive use this capacitor may become discharged, however this capacitor is being constantly trickle charged by Orbo. So after a period of time the capacitor will be recharged and the phone will be functional again. In essence the phone is charging itself." (Free Energy Blog; February 13, 2016)
The company that has figured out how to harness the earth's magnetic field to produce usable power and has been selling the ELFE flashlight (two more customer reports), is now developing a 3 kW generator. In two weeks, they are holding a business meeting for international distributors. (PESN; February 12, 2016)
Illinois company is gearing up to manufacture a 2 kW (115 volts, 17.3 amps) magnet motor that is load-following, portable, 24"x6" tube, weighing 20 pounds, very quiet, with 3-year warranty but expected to last at least 20 years with zero maintenance. Third-party tested. MSRP 2000 USD, beginning March, 2016, through distributors. (PESWiki; February 11, 2016)
The government agent who worked on this technology five decades ago, that is similar to Professor Steven E. Jones' Joule Ringer, thinks it is conceivable that we could eventually scale this solid state technology up to have a device the size and price of an air conditioner providing 20 kw. (PESWiki; February 9, 2016)
Nagendra Singh in Mumbai, India, informs us that they have built five of these and have two running for customers presently, in the 40 kVA range. "Presently it is too [expensive], costing 3200 USD per kva below 30 kva." (PESWiki; February 8, 2016)
The SunCell is described as a solid state "Sun in a Box." A 200 kW module would weigh around 250 pounds, with energy production cost being around 1 cent/kwh, so return on investment could be ten days. They are expected to be available commercially by Q1, 2017. (PESN; January 6, 2015)
"Today I received my Elfe Flashlight and it works. Time will tell if it meets the claims of automatically recharging, when depleted. If it holds, the claims a real breakthrough in FE technologie would have been accomplished." -- German customer (PESWiki; February 6, 2016)
The phone battery indicator stays near full even with heavy usage throughout the day. (The battery is charged by the internal OCube that pulls energy from the wheelwork of nature, solid state). (PESWiki; February 5, 2016)
The capacity of the Proton-3ND (Proton -3 Nano Diffusion) battery is projected to be 44 times the capacity of lithium batteries. Electric vehicles with these batteries would have more power and much more mileage at no extra charge. (PESN; January 4, 2016)
HH2 water fuel cell creates pure hydrogen off a 9-volt battery. This was a big diesel HH2 cell that was tested on a 16-liter Cat engine for CARB testing; yet it ran on very low amps and a low 9 volts. (PESWiki; February 3, 2016)
A former U.S. Government worker describes his effort to bring to public awareness (by highlighting things presently in the public domain) energy and anti-gravity technologies that the government had operational 50 years ago but has kept from the public. (PESN; February 2, 2016)
Imagine an incandescent bulb that is actually more efficient than LEDs! Well, it actually exists (MIT) and it does so by recycling light. (Free Energy Blog; February 2, 2016)
SMBC-Comics.com has posted a fun spoof on our skeptics. (Free Energy Blog; February 1, 2016)
"OK, so a lot of people are asking what's the difference between an Orbo power cell and traditional batteries." Batteries store energy, Orbo generates energy, then trickle charges a lithium ion battery.] (Free Energy Blog; February 1, 2016)
Mr. Keshe is as misleading in the field of free energy as he is regarding me. That has been my experience the years I've been exposedto his work. He takes something and blows it so far out of proportion that it barely resembles the fact from which it was extrapolated into infinity. He demands: "Close PESWiki now." (PESWiki; January 31, 2016)
They have achieved solid state operation using an electromagnetic pump to spray the molten silver between the electrodes for the 1000/second continuous pulsing for continuous power production. (Free Energy Blog; January 29, 2016)

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